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White Paper

Rewarding Innovation and Value: What is the Role of Comparative Effectiveness Research

The impact of comparative effectiveness research on the future of drug development.

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Emerging Importance of Health Economics and Patient Outcomes

An article by Practice Leader Jacco Keja

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John Doyle, Dr. PH

Practice Leader

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Jacco Keja, Ph.D.

Practice Leader

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Learn more about Market Access

Market Access

Pharmaceutical Market Access: Reach New Markets More Effectively

You’re measured on how well your products achieve the most favorable market acceptance and adoption. This means you seek to:

  • Understand your worldwide pharmaceutical, biotechnology, and medical device market access and increase its potential
  • Prove value and win preferred position on formularies
  • Identify the correct payor messaging

Quintiles offers you insight into pharmaceutical, biotechnology, and medical device markets worldwide through our vast clinical and commercialization knowledge base. This service and industry breadth also enables us to provide you realistic guidance on tackling complex cross-over and emerging areas, such as evidence-based medicine.

Our consultants’ astute analytical skills as well as a deep understanding of payors’ requirements mean we can provide you practical advice on making your pharmaceutical, biotechnology and medical device market access programs efficient and effective. Our services range from health technology assessments to forecasting, cost-based valuation to outcomes analysis.