Information Library
Flexible outsourcing - Outsourcing
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Why the pharmaceutical industry needs to evolve to meet its current challenges.
August 14, 2009
The industry is looking for a miracle to help it deal with the contracting drug pipeline and competition from generics. But, argues Daryl Gaugler President of Innovex, the answer lies not in divine intervention but in a different type of sales team for the future – one that is both more flexible... and more diverse. -
Knocking on a difficult door
August 14, 2009
The role of the payor in determining treatment paradigms for patients is growing globally. -
Sales force project scorecard
August 14, 2009
This chart is typical of a project involving many markets, enabling project performance oversight from the multi-country project level down to a single KPI. -
Project Performance – KPIs
August 14, 2009
This is yet another way of looking at sales performance, this time by monitoring performance against the full basket of KPIs at a project level. -
Innovex Coversation: Coaching Support
August 14, 2009
Innovex uses their worldwide online coaching tool, Innovex Innsight, to support first line managers and reps in their coaching process. -
Outsourcing and the UK pharmaceutical sector
August 13, 2009
These quotes are from a report called “The role of the CSO in the UK pharmaceutical sector and key decision criteria for their use”, authored by Beth Rogers, Programme Manager and Principal Lecturer in Sales Management, Portsmouth Business School. The report was based on in-depth interviews with senior decisions-makers in the UK pharmaceutical industry. -
A total commercializing solution
August 13, 2009
ProStrakan opts for an entirely new outsourcing model that delivers benefits above and beyond the standard fee for service model. -
Exceeding expectations
August 13, 2009
Discover how the scale of some marketing challenges stretches even the most powerful companies. -
Outsourcing risk and responsibility
August 13, 2009
Astellas, a company who exchanged risk and responsibility in return for greater market share. -
Poised for success
June 16, 2009
Learn how a holistic life cycle approach can improve your commercial organization's productivity and flexibility