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Results for: Case Studies - Market analysis
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Improved Commercialization Strategy through Stakeholder Network Mapping
February 7, 2011
Understanding the KOL and physicians influencer landscape is a mission critical component of a bio-pharma product’s market access strategy and commercialization plan. Influencer network mapping -
Vital Insights
June 8, 2010
Quintiles conducted an exhaustive analysis into global and U.S. responses to the use of comparative effectiveness research, identifying key signals to help the customer recognize risk scenarios. -
Diagnosing an Underperforming Drug
August 19, 2009
Learn how Consulting at Quintiles leveraged Market Intelligence to uncover barriers to market success for a customer’s new product launch and delivered insights to optimize marketing and sales strategies.
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