Brand & Scientific Communication

Stories that resonate

Quintiles’ Health Engagement & Communications teams rely on data-driven insights to select the optimal engagement levers – channels, experiences, techniques – to generate evidence or change behaviors, ultimately driving positive outcomes for healthcare providers, patients and your product or brand.

Doctor and woman

220 product launches in 20 countries

Quintiles has supported more than 220 product launches in 20 countries in the past 5 years (2009–2014).

Comprehensive insights into healthcare realities

Typical communications agencies often lack the in-house therapeutic expertise, clinical understanding and direct healthcare market experience to fully inform their strategies. Effective communications require scientific and commercial specialists who can craft and convey messages backed by evidence and an acute awareness of market and regulatory environments.

Integrated engagement solutions

Effective end-to-end communications

As the world’s largest provider of biopharmaceutical services, Quintiles offers capabilities that surpass the typical healthcare communications agency. Our singular objective is to increase your probability of success by connecting deep insights with superior delivery for better outcomes.

Our Health Engagement & Communications teams provide award-winning, innovative stakeholder engagement solutions that span the product lifecycle from Phase I through commercialization.

Enhance product development

Pre-recruitment through retention
  • Pre-recruitment: We gain insights direct and instantly from patients to influence your study design, consents and strategy tactics. We build custom-branded patient communities to recruit potential participants for clinical trials years in advance of study start.
  • Investigator engagement and education: Our event management and medical team deliver experiential events, educational tools and technology solutions to increase engagement with investigators.
  • Recruitment and retention: Our multi-channel engagement approach supports investigator sites and patients directly to deliver supplemental recruitment solutions and retain patients with innovative study communities for long-term follow-up.

Prove product value and safety

Ongoing evidence collection
  • Collect real-world and scientific data: With nearly 8 years of managing patient communities, coupled with the completion of more than 400 direct-to-patient programs in over 30 countries since 2008, we have the experience and knowledge to conduct innovative observational research solutions directly with patients.
  • Build evidence platform and outreach: Our expert medical team supports you in positioning evidence and data for internal stakeholders and the research community at large.
  • Facilitate virtual visits: Utilizing our approach to direct-to-patient studies and retention communities, we help our clients develop better protocols and informed consents that allow for direct patient “visits” to occur.

Accelerate adoption and adherence

Positioning for success
  • Enhance differentiation: Approach strategic brand planning and message platform development to ensure your product launch and positioning is supported with a full suite of communications solutions.
  • Accelerate adoption: Drive marketplace adoption through enhanced stakeholder engagement, including services such as multichannel marketing and non-personal promotion.
  • Strengthen adherence and loyalty: Enroll patients directly into product support programs to track adherence/compliance and gain valuable insights from patients.

The power of possibilities

We deliver new approaches and innovative thinking through collaboration and engagement with your key stakeholders. 

Related services

A proven approach to achieving commercial success
Generate insights through digital relationships
Reach prescribers with a responsive multichannel mix